Marketing Management: From Idea to Market
Embark on a dynamic learning journey with our Marketing Management course, meticulously designed to provide you with the essential skills and insights for navigating today’s competitive market landscape. This course is ideal for professionals seeking to build a robust foundation in marketing principles and strategies, equipping them with the tools to take ideas from conception to market success.
Course Structure:
This course is delivered in four comprehensive classes:
Introduction to Marketing & Market Research:
This foundational class provides an overview of marketing principles, the evolution of marketing strategies, and the significance of market research in understanding consumer behavior and identifying market opportunities.
Marketing Strategy & Implementation:
This module delves into the strategies for developing successful marketing plans and executing them effectively, with a focus on digital marketing, brand management, and measuring marketing effectiveness.
Resource Person:
Sazzad Hassan DBA
Facilitator, Western State University
Contact Information:
For inquiries or further information about this course, please contact Mr. Mustasim at +880 17 4282 7823.
Course Features
- Lectures 4
- Quiz 0
- Duration 10 weeks
- Skill level All levels
- Language English
- Students 0
- Certificate No
- Assessments Yes
